Information for Virginia Tourism Industry Partners.


News and Opportunities for the Virginia Travel Industry
March 2017

Digital Marketing
Basket of flowers

Spring and Summer Content Needed
Keep adding your spring events, festivals, packages and deals to to be featured in the numerous blogs and articles we will be highlighting through our social channels and newsletters. Also it is time to start thinking about Summer! We are planning 3 months in advance so be sure you are on to be included. See our content calendar for 2017. Log into the Admin Tool to get started. Email Robin Mamunes at for assistance.
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Mount Vernon

Advertise in the Virginia Tourism eNewsletters and on
Advertising is available for Spring and Summer placements on and in the monthly enewsletters. Get information on pricing and the availablity for the Monthly and seasonal emails.
For advertising on contact LeisureMedia360.

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Grants and Funding
Virginia is for Lovers

Virginia Tourism Corporation Marketing Leverage Program Applications opening soon!
Applications will open on April 11, 2017 and are due back no later than June 27 by 5:00 PM.  Note that if you want to take advantage of a draft review, the draft deadline is June 6 by 5:00 PM.
The VTC Marketing Leverage Program is designed to stimulate new tourism marketing programs through the creation of tourism partnerships, to leverage partners’ marketing budgets,  and to extend the “Virginia is for Lovers” campaign.

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Consumer Services

2017 Visitor Centers Seminar
You’re invited to attend the 2017 Visitor Centers Seminar in Fredericksburg, March 23-24 at the Courtyard by Marriott Fredericksburg Historic District. Register now!

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Virginia Welcome Center at Fredericksburg

2017 Welcome Center/Safety Rest Area Marketing Program
Enrollment for 2017 Welcome Center and Rest Area marketing programs is now open! If you’d like to reach 33-Million travelers, enroll today! Click below for more information and online enrollment forms.

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Bring LOVE to your Destination
The LOVE has been traveling around the state creating excitement wherever it goes! Get your requests in now for 2017 to have the LOVE artwork come to your locality or tourism destination. Just submit our LOVEwork application. It’s that easy. For questions, contact Marie Henderson – (804) 545-5520.

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Groups, Sports and Meetings
Connect Marketplace

Partnership Opportunity at Connect Marketplace
VTC is offering two great affordable face time opportunities for you to network with the sports and association planners attending Connect Marketplace in New Orleans, LA on August 21-23, 2017. Past events have drawn 80-200 planners.  Email Joni Johnson to learn more.

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Group of bikers

Lead Reports Available from Domestic Sales and Marketing
It’s never too late to create or enhance your domestic sales database and potential business by requesting sales leads generated from desk side buyer appointments and trade shows.

  • Connect DC, Dec. 14, 2016, Washington, DC
  • American Bus Association, Jan. 14-17, 2017, Cleveland, OH

Contact Stephanie Kenney these e-reports. For a complete listing of tour & travel and meetings & conventions business development e-reports, visit

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Domestic Sales Blog
Please send your recommendations for the following to Stephanie Kenney by Wednesday, March 15:

  • Meetings & Conventions: Religious Retreat Centers, Hotels and Resorts
  • Tour & Travel:Summer Fun Itineraries – Beach, Family Fun, Outdoors

Read the Blog →

LGBT Marketing
British LGBT Awards

Vote for Richmond in the British LGBT Awards
n 2014, Richmond did something no other Virginia destination has done – RVA came out of the closet with its OutRVA campaign. OutRVA represents more than a marketing campaign; it’s a welcoming way of life. NOW is the time to let the world know how welcoming Richmond and Virginia are to all. VOTE now at by March 22

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International Marketing

U.S. Travel Association’s IPW
Do you have a delegate deal for US Travel Association’s IPW to be held in Washington, DC in June 2017? If so, please click below to fill out the form and let us know.

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Virginia Film
Virginia Film Lovers

Audience Awards Online Short Film Contest
Calling all film lovers! Virginia Tourism and the Virginia Film Office have partnered together to launch an online short film contest! The contest opens on December 3rd and will be accepting submissions until May 29th 2017. $15,000 will go to the winning shorts- so don’t miss out! The contest is managed by the Audience Awards platform; for full details go to For more information contact: Emily Wyman.

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Virginia Green
Virginia Green

4th Annual Virginia Green Travel Conference
41 Virginia Green Tourism Businesses Recognized!  The 4th annual Virginia Green Travel Conference & Awards were held at the UVA Darden School Conference Center on February 16-17 in Charlottesville.  The awards were hosted by the First Lady of Virginia Dorothy McAuliffe!  Press release and all conference details and pics are found here.  Next up for Virginia Green is their 3rd annual Support Green Tourism Oyster Roast on April 1st!

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Education and Workshops
Virginia is for Lovers

2017 VTC Orientation Dates
Join us for a one-and-a-half-day interactive session in Richmond where you will you learn about marketing strategies and programs and how you can work with VTC. Orientation is a must for tourism marketers, DMOs, managers/owners of Virginia tourism properties and those who want to increase their visitation. 2017 Orientation Dates: June 7-8; Sept. 27-28; Nov. 28-29. Cost: $45.

More Information and Registration→
Virginia Association of Museums

Virginia Association of Museums Annual Conference
March 18-21, 2017
Hotel Roanoke  – Roanoke, VA

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VACVB 2017 Tourism Symposium
The Omni Homestead Resort, April 2-4, 2017
Join the Virginia Association of Convention & Visitors Bureaus and tourism professional from across Virginia for educational workshops and networking.

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Southwest Virginia Community College

Tourism & Recreation Hospitality
April 8, 2017, 9 a.m. – 4:30 p.m.
Davis Hall, Southwest Virginia Community College
To register, contact Cardova Ratliff at 276-964-7505 or

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Virginia Agritourism Conference

2017 Virginia Agritourism Conference:  Agritourism in Virginia’s New Economy
Tuesday – Thursday April 18– 20, 2017
Hilton Richmond Hotel & Spa/Short Pump, Richmond, Virginia
More information contact Martha A. Walker, or call 434-766-6761

More Information and Registration→
Virginia’s United Land Trusts

Virginia Land Conservation & Greenways Conference
April 25-27, 2017,
Williamsburg, VA Virginia’s United Land Trusts is partnering with the Statewide Trails Advisory Committee (STAC) for this year’s Virginia Land Conservation and Greenways Conference.

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Virginia in the News

Air India announces new nonstop service between Indira Gandhi and Dulles International airports
Washington Post
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McAuliffe Announces Funds to 62 Local Tourism Programs
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Governor Appears on Morning Joe
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Vote Richmond for Top LGBT Destination
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While you watch the Oscars, think about who deserves a hospitality award
Pilot Online
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After Caring for My Aging Parents Took Its Toll, I Sought Refuge on the Appalachian Trail
Woman’s Day
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25 must-see buildings in Virginia
USA Today
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8 Stunning Wine Regions To Discover in 2017
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Virginia is for Wine Lovers Opener
Virginia is for Lovers Store
This Brookstone® Estate Wine Opener is the perfect accessory for people who enjoy entertaining. Comes decorated with the Virginia is for Wine Lovers™ logo.
Order Now →

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Missed an issue? See the Virginia Travel Post archives.Sign up for the Virginia Monthly eNewsletter. See how your destination, event or attraction is marketed to over 300,000 consumers.
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Grants and Funding
Information for the tourism industry about grants and funding sources.
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Workshop Opportunities
VTC partners with other Virginia agencies and organizations to assist you.
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See what we’re working on for and the blog.
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Tourism Statistics
Tourism Statistics
Website Visitation for February 2017
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