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You are here: Home / VTC VA250 Tourism Marketing Program

VTC VA250 Tourism Marketing Program

Funding Round: Summer 2023

Application Portal Opens: May 18th, 2023, 9:00AM Eastern

Application Portal Closes: July 18th, 2023, 5:00PM Eastern

Max Award: $10,000 (Reimbursement, NOT Upfront)

1:1 Cash Match Required (Cash Match programs requires proof of payment to be shown for line items you are using as match AND line items you wished to be reimbursed)

Only Certified VA250 Committees Eligible to Apply. To learn more about becoming a Certified VA250 Committee, click here: https://va250.org/form-a-local-committee/.

*It is strongly recommended to read the Terms & Conditions before beginning the application.

What is the VA250 Tourism Marketing Program?

This program is a partnership between the VA250 Commission and Virginia Tourism Corporation and is designed to support, promote, and market programming, events, and interpretive signage related to quests for freedom against the backdrop of America’s 250th commemoration. 

America’s 250th is a nationwide commemoration and Virginia communities are encouraged to begin planning and preparations for statewide commemorations in the coming years.  Programs must support the mission of the VA250 Commission and drive visitation to Virginia destinations.

In the future, this program is tentatively slated to open at least twice per year in 2023, 2024, and 2025.  Applicants may apply in future rounds even if they have made a prior application.  However, program criteria may change as the VA250 Commission develops its commemoration plans.

Summer 2023 VA250 Tourism Marketing Program

  • Hidden
  • Applicant Information

  • Max. file size: 100 MB.
  • Program Focus (20 Points)

  • MM slash DD slash YYYY
  • MM slash DD slash YYYY
  • Partnerships (15 Points)

    If your business is the hub, what other businesses or attractions will folks visit. Who can you partner with on marketing? These are your spokes.
  • Max. file size: 100 MB.
  • Max. file size: 100 MB.
  • Max. file size: 100 MB.
  • Cash Match Marketing Plan (20 Points)

    This is your match. This grant requires a 1:1 cash match. Be sure to read instructions on eligible items. Only eligible items may count as match.
  • Marketing Plan (20 Points)

    This is what you would like be reimbursed by VTC. Be sure to review the eligible expenses list. Ineligible items will not be reimbursed.
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • (type of ad, target market, demographics)
  • Max. file size: 100 MB.
  • Performance Measures (20 Points)

  • Select Outcomes from Drop Down Box
  • Select Outcomes from Drop Down Box
  • Select Outcomes from Drop Down Box
  • Bonus – VIFL Activation (5 Bonus Points)

    How will you integrate the Virginia is for Lovers brand and the VA250 brand in your marketing and advertising materials?
  • Save and Submit

  • VERY IMPORTANT: 

    • Your application information is saved on our server as you enter it.
    • If you need to leave the application, scroll to the bottom of the application and click “Save and Continue Later”. 
    • You will receive a unique URL that will allow you to go back into the application to make edits.  BE SURE TO COPY THIS URL SO THAT YOU CAN GO BACK TO EDIT YOUR APPLICATION! 
    • You also can enter your email address and have the link sent to you. 
    • You will need to follow this procedure each time you leave the application in order to save your work. 

    Once you are ready to submit the Final Version, you will acknowledge the Acceptance of Terms.

    • A SUBMIT button will appear
    • At that point you may submit your application.
    • Please note that once you submit, you will NOT be able to make any revisions to your application.
  • DEADLINE INFORMATION:

    • Applications are due by 5:00 PM on Tuesday, July 18, 2023.
    • NO extensions to this deadline will be possible.
    • Award announcements will be made by mid-September.
  • By clicking this checkbox and submitting this form, you are confirming that all information is final.
Save and Continue Later

Fall 2022 VA250 Grant Application

  • VTC VA250 Tourism Marketing Program
  • Application Instructions
  • Application Template
  • Info/Training Webinar
    • Training Slideshow
  • VTC VA250 Tourism Marketing Program T&Cs

Contact Staff

Staci Martin
Grants Director
smartin@virginia.org
757-390-7330
Noah Salaah ad-Deen
Grants Coordinator
nsaddeen@virginia.org
804-545-5518

Grants Help

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(804) 545-5500, [email protected]

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