The LOVE Movement: Join VTC and #StandforLOVE Events in Charlottesville over the weekend of August 11 have thrust our tourism partner and the Commonwealth of Virginia into the national spotlight. … Learn More
For Virginia Tourism Partners:
VTC's home for the Commonwealth's tourism industry is all new, but stocked with all the great information you've come to expect. We hope you like the new design and find the new site as fast as it is informative.
Stand for LOVE
WWI and WWII Tourism Marketing Program
Applications are now closed. NEW!! Maximum award amount $10,000 The Virginia World War I and World War II Commemoration Commission (the Commission) was created by the General Assembly to plan, … Learn More
VTC Industry Advertising Program
The 2018 Industry Advertising Plan offers affordable, flexible advertising opportunities for our industry partners’ campaigns, running from July 2017 - June 2018, with VTC investing and buying down … Learn More
GO Virginia Initiative
What is GO Virginia? A bipartisan, business-led, game-changing initiative … that will provide a new framework for strengthening the economy in each Virginia region … through enhanced collaboration by … Learn More
Marketing Plan and Style Guide
Virginia is for Lovers Marketing Plan, Virginia is for Lovers Brand Vision and Virginia is for Lovers Brand Style Guide FY2017 Virginia is for Lovers Marketing Plan The marketing plan, … Learn More
The Brand Vision
The VTC Brand Vision is a plan developed to strengthen the “Virginia is for Lovers” brand to ensure it stays relevant to the evolving travel consumer. This plan provides VTC and its industry partners, … Read More
LOVEwork Reimbursement Program
LOVE is Popping Up All Over Virginia, and now is your chance to be a part of it! The LOVEworks program is a state-wide branding initiative designed to promote historic life experiences in Virginia … Learn More
LGBT Partnership and Marketing Resources
3 New Ways to Reach LGBT Visitors If you are a Virginia tourism business, community, destination or attraction, and want to maximize your tourism potential with LGBT visitors, below are three new … Learn More
The Crooked Road License Plate
The Crooked Road – Virginia’s Heritage Music Trail plans to have a new specialty license plate available from the Virginia Department of Motor Vehicles (DMV) in 2018 or early 2019. The Crooked Road … Learn More
Marketing on Virginia.org
Get listed for free on Virginia.org.
Get Involved with VTC Marketing
Check out our variety of programs aimed at providing solutions for our partners.
Learn About Grant Funding
Leverage marketing dollars, resulting in increased visitor spending, revenue and jobs.
Research – Economic Impact
Learn about Economic Impact of tourism in Virginia.
Marketing Plan and Style Guide
Virginia is for Lovers Marketing Plan and Style Guide
LOVEworks Application
Bring LOVE artwork to your destination.
