Virginia Tourism Corporation
The Virginia Tourism Authority, doing business as the Virginia Tourism Corporation (VTC) is an organization of more than 70 professionals working in the Richmond office and at 11 Welcome Centers throughout the Commonwealth of Virginia.
The overriding goal of all of VTC’s activities is to “serve the broader interests of the economy of Virginia by supporting, maintaining and expanding the Commonwealth’s domestic and international inbound tourism and motion picture production industries in order to increase visitor expenditures, tax revenues and employment.”
Or, stated another way, our goal is “more people, staying longer, spending more money.”
News
- The VTC Marketing Leverage Program applications are now open!
Application Deadline is June 26, 2012. The Virginia Tourism Corporation (VTC) Marketing Leverage Program is designed to leverage limited marketing dollars, to stimulate new marketing programs through the creation of tourism partnerships, to develop a research-based marketing program with strong measures of success, and to extend the “Virginia is for Lovers” campaign.
For more information, please visit http://www.vatc.org/PAM/leverageprog.asp
- STS Congressional Summit on Travel and Tourism
Every day, decisions are made in Washington that affect the tourism industry on a national, regional and local level. Our leaders need to hear your voice as they make policy decisions that affect your business and community. The STS Congressional Summit brings you that venue. The Summit takes place May 8-9, 2012 in Washington, DC. Click here for more information.
- Chincoteague Wins the Cover Spot in 2013 Virginia is for Lovers Travel Guide
They say "You’ll Love Our Nature" in Virginia's Eastern Shore and Chincoteague's Assateague Lighthouse lomography image is a natural winner. The Chincoteague Chamber of Commerce's photo of the Assateague Lighthouse has won one of the four, upcoming covers featured on the 2013 Virginia is for Lovers Travel Guide.
- “Stronger Economies Together” Program Applications are now open
USDA Rural Development, in conjunction with Virginia Cooperative Extension, and other state and local partners, has released details of an initiative called “Stronger Economies Together” (SET), which is designed to help regional teams develop new approaches to strengthen and enhance regional economic development activities. Deadline for application is May 4, 2012. More information is available at https://blogs.lt.vt.edu/setvirginia and by contacting Scott Tate at 540.315.2062 or atate1@vt.edu .
- Save the Date!
VA-1 Virginia Tourism Summit will be held October 24-26, 2012! Richmond Marriott is the host for the summit. Stay tuned for details.
- April Dashboard - see it here
- Governor McDonnell Announces 2010 Tourism Economic Impact Figures
~Tourism revenue up 6.7 percent statewide over 2009~
Governor Bob McDonnell announced that visitors to Virginia generated $18.9 billion in revenue in 2010, a 6.7 percent increase over 2009. In 2010, tourism in Virginia supported 204,000 jobs and provided more than $1.3 billion in state and local taxes. The Virginia Tourism Corporation receives its annual economic impact data from the U.S. Travel Association. The information is based on domestic visitor spending (travelers from within the United States) from per person trips taken 50 miles or more away from home. See the reports here.
- Commonwealth of Virginia Tourism Development Financing Program
The Commonwealth of Virginia has established a financing program for qualified Virginia tourism development projects. The purpose of the program is to provide a gap financing mechanism for projects in partnership with developers, localities, financial institutions, and the state. This program provides a method of financing to compensate for a shortfall in project funding not to exceed 20% of a qualified project’s total cost. More information can be found at www.vatc.org/PAM/TDFinancingProgram.asp
- The 'Virginia is for Lovers' online wholesale store is open for business
Please visit our new wholesale website to view the official collection of Virginia is for Lovers merchandise. All products featured are available for immediate shipment and come pre-labeled with UPC bar codes. New product is being added daily. Create a wholesale account at the secure online store and start generating revenues for your business today!
- Virginia Green Travel Site
www.VirginiaGreenTravel.org, a new Web site dedicated to environmentally friendly travel in Virginia was recently launched. The new travel site supports Virginia Green, a partnership between the Virginia Tourism Corporation and the Virginia Department of Environmental Quality (DEQ) that promotes environmentally friendly practices in Virginia’s tourism industry. Join Virginia Green


