Profile of Travel in Virginia
VTC conducts research on an ongoing basis among travelers to the Commonwealth. Reports contained here are monthly surveys that identify the travel behavior and demographics of various travelers to Virginia. For segmentation and methodology from this study, please see below.
FY2017 Virginia Visitor Profile Explanation – PDF
DOMESTIC TRAVEL
OVERALL:
All Trips
Business Trips
Day Trips
Leisure Trips
Overnight Trips
REGION:
Central Virginia
Chesapeake Bay
Coastal Virginia – Eastern Shore
Coastal Virginia – Hampton Roads
Northern Virginia
Shenandoah Valley
Southern Virginia
Southwest Virginia
Virginia Mountains
INTEREST:
Arts & Culture
Beach
Craft Beer
Entertainment & Amusement
Family Fun
Foodies
Friends & Family
History
LGBT
Libations
Music
Paid Accommodations
Sports Recreation Nature Outdoors
Wine
INTERNATIONAL TRAVEL
International Visitors
Canadian Visitors
Overseas Visitors
Overseas Leisure Visitors
UK Visitors
Chinese Visitors
German Visitors
French Visitors
Virginia Welcome Centers
Detailed report on the Virginia operated Welcome Centers. Report includes highway and ramp traffic, total visitation to each of the centers, and demographic and trip characteristic data from guest registries.
- 2018 Welcome Center Report Download Excel File
