Information for Virginia Tourism Industry Partners.

Music Festivals are in Full Swing - Lockn'

News and Opportunities for the Virginia Travel Industry
July 2017

GO Virginia Initiative
GO Virginia

Offers opportunities for input from Virginia’s tourism industry
GO Virginia is a new initiative that will provide a framework for strengthening the economy in each Virginia region.  Virginia travel industry partners are encouraged to engage with their GO Virginia Regional Councils.  Think bold initiatives!  All proposed projects should have significant economic impact and job creation. For more information visit www.VATC.org/GOVirginia.
Learn More →

Brand USA – One Big Welcome!
Brand USA

Submit your recommendations for international travelers
ONE BIG WELCOME! Brand USA is looking for submissions from locals to welcome international travelers to your destination. For more information or to submit your own recommendation, please click here: https://www.thebrandusa.com/one-big-welcome

Learn More →

Virginia is for Lovers
Virginia is for Craft Beer Lovers

Virginia is for Craft Beer Lovers Promotion
Join VTC in promoting Virginia’s great Craft Beer destinations this summer for August Virginia Craft Beer Month.
In the near future, be on the lookout for an e-mail from VTC with detail on a user generated contest promotion. We’ll be giving some cool prizes to Virginia breweries who join in and help the most consumers understand why Virginia is for Craft Beer Lovers. VTC will also launch an integrated effort of owned, earned and paid marketing content in mid-July to promote August Virginia Craft Beer Month.
More Information →
Virginia is for Lovers

VTC Industry Advertising Program
The 2018 Industry Advertising Plan offers affordable, flexible advertising opportunities for our industry partners’ campaigns, running from July 2017 – June 2018, with VTC investing and buying down more than ever before. There are more opportunities than just advertising in this plan, and it reflects both what we know partners need, and the current media landscape.
More Information →

Digital Marketing
Crabbing in Cheriton

Upcoming Content Marketing
Want to be included in a blog or an article on Virginia.org? Check out our content marketing calendar for things we are working on. You must be listed on Virginia.org for possible inclusion in any blog or article.
Log into the Admin Tool to get started. Email Robin Mamunes at rmamunes@virginia.org for assistance. See our content calendar for 2017.
More Information →
Watermans Cabin

August Craft Beer Month and October Wine Month Events
We need your craft beer and wine events and activities now to help support August Craft Beer Month and October Wine Month. Content is pulled from Virginia.org so you must be listed through the admin tool for possible inclusion in promotions. Be sure your brewery is listed as well!
Log into the Admin Tool to get started. Email Robin Mamunes at rmamunes@virginia.org for assistance.
More Information →
Norfolk Botanical Garden Photo @alexmc757

Advertise in the Virginia Tourism eNewsletters and on Virginia.org
Advertising is available for placements on Virginia.org and in the monthly enewsletters.

Get information on pricing and the availability for the Monthly and seasonal emails.

Advertise on Virginia.org – For advertising on Virginia.org contact LeisureMedia360.

More Information →
Virginia is for Lovers Pride logo

Add your LGBT Designation to your Listings
Are you a Virginia business or event venue who are warm and welcoming to everyone, including LGBT family, couples and friends? If so, NOW is the time to visit http://admin.virginia.org to add/update your listing on Virginia.org. BE SURE TO CHECK the ‘LGBT-friendly” box. We need events, wedding venues, wineries, craft breweries, distilleries, cideries, itineraries, dining, shopping, and outdoors. You’ll also be featured on www.Virginia.org/LGBT.

Log into the Admin Tool to get started. Email Robin Mamunes at rmamunes@virginia.org for assistance

More Information →

Consumer Services
Northern Virginia Gateway Welcome Center

New NOVA Gateway Welcome Center Enrollment
Enroll to distribute brochures, reserve an ad panel, run a digital spotlight on our 65” inch wall monitor or have a monthly tourism blitz at our NEW Northern Virginia Gateway Welcome Center, on I-95N, Mile Marker 107. Prorated fees for brochure distribution available for 2017. For more information contact Lindsay Slone, (804)922-7908 with HI Media.

More Information →
PRIDE LOVEwork
LOVEwork

Bring LOVE to your Destination or Event
Request our popular LOVEwork to promote your destination and to create a memory for those who come to your event!  Please submit this LOVEwork application request. Note in the comments section on the form if you would like to lease the Pride LOVEwork rather than the Standard LOVEwork. For questions, contact Marie Henderson – (804) 545-5520.

More Information →
Virginia Visitors Center Seminar

Host the Visitor Centers Seminar
Bring more than 100 dedicated tourism professionals to your city/county by hosting the 2018 Visitor Centers Seminar. Work closely with VTC to spotlight your tourism assets and help to educate our industry.

More Information →

Groups, Sports and Meetings
Virginia International Tattoo

Lead Reports Available from Domestic Sales and Marketing
Have we told you lately that it’s never too late to create or enhance your domestic sales database and potential business by requesting sales leads generated from desk side buyer appointments and trade shows? For a complete listing of business development e-reports, visit Vatc.org.

  • Meetings & Conventions: Maryland Sales Mission, May 16-18, 2017

Contact Stephanie Kenney for e-reports.

More Information →
Pet at the Hotel Monaco

Domestic Sales Blog
Please send your recommendations for the following to Stephanie Kenney by Friday, July 21:

Read the Blog →

Grants and Funding
Scott Balyo, Executive Director of CRUSA

Virginia Tourism Corporation Marketing Leverage Program Applications
Applications will open on Sept. 6 and will be due back on Dec. 5.  Note that if you want to take advantage of a draft review, the draft deadline will be Nov. 7 by 5:00 PM.
The VTC Marketing Leverage Program is designed to stimulate new tourism marketing programs through the creation of tourism partnerships, to leverage partners’ marketing budgets, and to extend the “Virginia is for Lovers” campaign.

More Information →

Grants and Funding
Virginia Film Lovers

Audience Awards Online Short Film Contest
Calling all film lovers! Virginia Tourism and the Virginia Film Office have partnered together to launch an online short film contest! We will be accepting submissions until July 17, 2017. $15,000 will go to the winning shorts- so don’t miss out! The contest is managed by the Audience Awards platform; for full details go to Virginia.org/filmlovers. For more information contact: Emily Wyman.

Learn More →

Virginia Film
Virginia Film Lovers

Audience Awards Online Short Film Contest
Calling all film lovers! Virginia Tourism and the Virginia Film Office have partnered together to launch an online short film contest! We will be accepting submissions until July 17, 2017. $15,000 will go to the winning shorts- so don’t miss out! The contest is managed by the Audience Awards platform; for full details go to Virginia.org/filmlovers. For more information contact: Emily Wyman.

Learn More →

Education and Workshops
Virginia is for Lovers

VTC Orientation Session
Join us for a one-and-a-half-day interactive session in Richmond where you will learn about VTC’s marketing strategies and programs and how you can work with VTC. Orientation is a must for tourism marketers, DMOs, managers/owners of Virginia tourism properties and those who want to increase their visitation. The remaining 2017 Orientation Dates: Sept. 27-28 and Nov. 29-30. Cost: $45.

More Information and Registration→
Virginia Main Street

Downtown Intersections Conference
Downtown Intersections Conference
July 10-12, 2017
George Washington Hotel
Winchester, VA

More Information →

Virginia in the News

Surfing, falconry and other summer vacation pursuits
CNN Travel

Take a revolutionary road trip to Southeastern Virginia this summer
DC Refined

Virginia: True to Our Roots Wine and Dine
Baltimore Post Examiner

Best American History Vacation Spots
CBS New York

Family Vacation Destinations
The Rhode Show

23 Best Small Town Main Streets in America
Country Living

Summer road trip: Set out for All-American Roads
USA Today

Outside Beer Gardens Across America
USA Today

The South’s Best Beaches
Southern Living

The 13 Best Beaches in the United States
Oyster.com

Virginia is for Craft Beer Lovers pint glass
Virginia is for Lovers Store
Looking for a great way to make your party or event memorable? Consider these pint glasses! Each pint glass is 6 inches tall by 3.5 inches wide and holds 16 ounces of your favorite beverage. Decorated with the Virginia is for Craft Beer Lovers™ logo.
Order Now →

Monticello
Not on the email list?
Sign up for the Virginia Travel Post.
Missed an issue? See the Virginia Travel Post archives.
Sign up for the Virginia Monthly eNewsletter. See how your destination, event or attraction is marketed to over 300,000 consumers.
More Information→

Grants
Grants and Funding
Information for the tourism industry about grants and funding sources.
More Information →

Workshops
Workshop Opportunities
VTC partners with other Virginia agencies and organizations to assist you.
More information →

Virginia.org needs
Virginia.org Needs and New/Updated Features
See what we’re working on for Virginia.org and the blog.
More Information→

Tourism Statistics
Tourism Statistics
Website Visitation for June 2017
More Information→

Marketing  | Grants & Funding |  Research | Tourism Essentials

VATC.org   |   Privacy Policy   |   Contact Us

© 2017 Virginia Tourism Corporation
901 E. Cary St., Suite 900, Richmond, VA 23219 | 800-847-4882