Reach consumers who are actively looking for content related to your destination, product or services.
Role of Channel: Consideration > Conversion
Contact: KERRY MCNALLY
WHY GOOGLE ADS?
- Generate traffic and leads based on highly specific and targeted keyword phrases to reach consumers who want exactly what you have.
- Secure immediate visibility on the top of the search page.
- Access real-time campaign analytics.
As of July 1, 2019: Application requests half-year – rather than quarterly – budget projections.
Receive reimbursement on Google Ads campaigns when your campaign’s landing page includes the Virginia is for Lovers® logo with a link to Virginia.org or promotional text summary about Virginia with hyperlink to Virginia.org.
- 25% reimbursement on spend
- Maximum reimbursement of $25,000