Virginia Travel Post for February

News and Opportunities for the
Virginia Travel Industry

LOVEwork in Culpeper
VA-1 Tourism Summit
VA-1 Tourism Summmit

Save the date and join us in Arlington!

The VA-1 Tourism Summit will be held Nov 17-19 at Marriott Crystal City Gateway Hotel. More information will be coming in the next few months.

Tourism Day on the Hill
Thanks to the many Virginia tourism partners who traveled to Richmond to participate in the VRLTA’s Day on the Hill in Richmond on Jan. 24th. The meetings with lawmakers and their legislative assistants at the General Assembly were productive as we were able to advocate for Virginia’s restaurants, lodging and travel industries. Please continue to keep abreast of issues that affect hospitality and travel in Virginia by periodically checking the VRLTA’s government affairs website at:

More Information →
Brand Management
50 Years of Love - Virginia is for Lovers

2019 marks the 50th Anniversary of Virginia is for Lovers and we are celebrating all year long with 50 YEARS OF LOVE.

Our goal is to have the entire Commonwealth involved by hosting 50 YEARS OF LOVE activations – events, programs, promotions, etc. – for 50 consecutive days. Questions or ideas about what your organization can do? Contact Shannon Johnson at

Visit to learn all about the campaign and good luck to all of you who applied for the 50 Years of Love grant. Grant recipients will be announced February 14.

More Information →
Grants and Funding
Virginia is for Music Lovers

Music Festival Grant Applications are open

Due Date is February 21, 2019

The Virginia Tourism Corporation (VTC) Music Festival Sponsorship program’s purpose is to help promote the growth of – and to offset the costs incurred by – Virginia music festivals, and to also build Virginia’s brand as a music destination.

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American Evolution 2019

American Evolution™ 2019 Commemoration Finale Grant Program applications are open!

Applications are due on March 22, 2019. Maximum Award Amount $10,000.
The purpose of the 2019 Commemoration Finale Grant Program – administered by VTC – is to provide Virginia organizations and communities with the resources to participate in the 2019 Commemoration, American Evolution’s Finale Month and to create a network of statewide partners who will bring the commemoration to their locality or region throughout the Commemorative year. The grant may be used for planning, execution, and/or marketing for events taking place between November 1-30, 2019. Events must reflect the theme of Virginia’s Customs, Cultures and Cuisines.

More Information →
Virginia World War I and World War II Tourism Marketing Program

Virginia World War I and World War II Tourism Marketing Program Applications are open

Applications are due back no later than February 19, 2019 by 5:00 PM. The Commission was created by the General Assembly to plan, develop, and carry out programs and activities to commemorate the 100th anniversary of World War I and the 75th anniversary of World War II. The purpose of the program is to assist communities and related sites to market commemorative events, locations, and destinations.

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Digital Marketing
Virginia is for Lovers

Advertise in the Consumer eNewsletters

Placements are available for the 2019 eNewsletters. 3 positions are available at varying costs. See the calendar and specifications. See pricing and sign up for a placement here.

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Waterfall in Dungannon

2019 Content Ideas by Month/Season Calendar

Align your content marketing with ours. Download the 2019 Virginia Tourism Content Ideas Calendar. See what we are highlighting for 2019.

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Groups, Sports and Meetings
Group at Monticello

Keep VTC Domestic Sales up to Date

Please update your listings on, and If you need help, contact Stephanie Kenney.

Also, let us know what’s new in your destination for groups, meetings and sports by filling out this form.

More Information →
Smith River Sports Complex

Domestic Sales Blog
Get in front of 5 million visitors to!

Please send your recommendations for the following to Stephanie Kenney by Friday, February 15:

  • Spring Itineraries and Trip Ideas
  • Student Itineraries and Trip Ideas (Especially STEM and STEAM)
  • Read the Blog →
    Bus tour

    Stay Visible with Lead Reports from Domestic Sales and Marketing

    Looking for new prospects? Visit the following links on for a complete listing of our free tour & travel and meetings & conventions lead reports. Email Joni Johnson for sports marketing lead reports.

    More Information →
    Consumer Services
    Visitors Center Seminar

    Save the Date

    Join us for the 2019 Visitor Centers Seminar in Bristol, Virginia at the new Bristol Hotel on Monday March 18th- Wednesday, March 20th 2019. We hope you will come on Monday and experience the unique pre-event activities that Discover Bristol has planned. Lodging details are now available on Book early as rooms are limited. Registration and agenda details will be available soon. For additional information, please contact Val Guffy at 804-545-5588 or

    More Information →
    PRIDE LOVEwork

    Bring LOVE to your Destination or Event

    Request our popular LOVEwork to promote your destination and create a memory! Please submit the LOVEwork application request. Check on the form if you would like to lease the Pride LOVEwork or the Standard LOVEwork.  For questions, contact Noelle Baker – (804) 545-5520.

    Application Form →
    Education and Workshops
    Virginia is for Lovers

    VTC Orientation Program

    Join us for a one-and-a-half-day interactive session in Richmond where you will learn about VTC’s marketing strategies and programs and how you can work with VTC. Orientation is a must for tourism marketers, DMOs, managers/owners of Virginia tourism properties and those who want to increase their visitation. The 2019 Orientation Dates are:
    March 13-14; May 29-30; Sept. 18-19 and Dec. 4-5. Cost: $45.

    More Information →
    Partner Opportunities
    Big & Rich at the All Star Country Music Jam

    Partner Offer! Concert Pre-Sale: Big & Rich coming to Richmond!

    All Star Country Music Jam featuring Big and Rich at Richmond Raceway’s Virginia Credit Union Live! on Monday, July 8th. This special is part of the Richmond Flying Squirrels All Star Week festivities. A special ticket price, $27.50, is available through Monday, February 11, for partners of VTC.

    Get Tickets →
    Virginia is for Hockey Lovers

    Virginia is for Hockey Lovers

    VTC will be celebrating 50 Years of Love with the Norfolk Admirals Hockey team, Friday, February 15. Purchase tickets here and receive a discount for this night only. During an intermission, enjoy Virginia trivia and get ready for a VIFL t-shirt toss. There will also be a LOVEwork on-site to snap and post a pic with using #ShareWhatYouLove and #50YearsofLove. We hope to see you there!

    Get Tickets →
    Kurt Krause Appointed President and CEO of Visit Norfolk
    Kurt Krause

    Congratulations to Kurt Krause who has been named president and CEO of Visit Norfolk. He most recently served as managing director for several hotel openings in Virginia, including Hilton Norfolk The Main, Hilton Virginia Beach Oceanfront, The Cavalier Virginia Beach and the Marriott Virginia Beach Oceanfront.

    Read the Press Release →
    Keep Virginia Beautiful
    Shiver in the River

    Register your team for Shiver in the River

    Shiver in the River is Keep Virginia Beautiful’s largest event and is the coolest winter festival in Virginia! The event takes place February 23. Participants can help with the community clean up, do the 5K walk/run, or jump in the James River — or do all three! This inspiring day is surrounded by a unique festival complete with fun activities for all ages, music and food and beverages! Groups of all kinds are invited to participate as teams or individuals, and challenge others to be a part of the litter solution in Virginia.

    More Information →
    Virginia Green
    Virginia Green Travel Alliance

    Virginia Green Travel Conference & Travel Star Awards

    It Is Time To Register! The 6th annual Virginia Green Travel Conference & Awards are on April 24-25, 2019 at the new Madison Hotel & Conference Center in Harrisonburg. Come learn, share and leave inspired! Speakers have just been announced, and early bird pricing is still in effect.

    More Information →
    Virginia in the News

    Why This Region of Virginia Could Be the South’s New Foodie Hot Spot
    Vogue’s Travel

    ‘Virginia is for Lovers’ slogan celebrates 50th anniversary in 2019

    Virginia Humanities announces 15 new grants
    Augusta Free Press

    50 of the Most Charming Small Towns in America
    Travel Channel

    Special Report: ‘Virginia is for Lovers’ turns 50

    State tourism corporation shares highlights coming in 2019
    Virginia Gazette

    stats graphic

    Tourism Statistics

    Website and Blog Visitation for January 2019
    Read more →

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