Information for Virginia Tourism Industry Partners.

Virginia Travel Post for September

News and Opportunities for the
Virginia Travel Industry

LOVEwork at Lynchburg college Photo: Natalie LeDonne
2018 VA-1 Tourism Summit:
Tourism Produces
VA1 Tourism Summit

Register Now!

This year’s event will be held at the Greater Richmond Convention Center and will be our largest VA-1 event ever. Don’t miss out on great breakout sessions along with a workshop on building coalitions for tourism and keynote speakers.

Register Now →
Digital Marketing
Fall Pumpkins

Get your Fall Information on!

Please update or add all of your Fall related events (Festivals, Oysters, Apples, Halloween, Pumpkins, etc.) to so you’ll be included in the many articles and features on and possible inclusion on Log in at
Contact Robin Mamunes at if you have questions.

More Information →
Couple walking in the Fall

eNewsletter Advertising Available

Placements in our enewsletters are available for Fall. Get in front of 340,000 email subscribers with your content.

More Information →
Foodie Season

2018 Content Calendar

Align your content marketing with ours. Download the 2018 Virginia Tourism Content Marketing Calendar. See what we are highlighting for the Fall and Winter.

More Information →
Grants and Funding
Virginia is for Lovers

VTC Marketing Leverage Program

The MLP program is designed to stimulate new tourism marketing programs through the creation of tourism partnerships and to extend the “Virginia is for Lovers” campaign. Applications are now open and are due back on Nov. 7, 2018.  (Draft Review Deadline is Oct. 17.)

More Information →
Brand Management
Industry Advertising Program

FY19 Co-Op Industry Advertising Program Now Available

Visit to learn all about the 2019 Co-Op Industry Advertising programs. Or attend a Co-Op Presentation to hear directly from the VTC Brand Team. Contact Shannon Johnson at for dates and locations.

More Information →

Fall Advertising Campaign

The fall advertising campaign, LOVESHARE, launches September 16 and runs to November 30. Log onto to learn more.

More Information →
International Marketing
Canadian Marketing

Calling all CVB Partners!  What about Canada?

Canada continues to be Virginia’s number one international market. If you are interested in attracting more Canadians to your destination, we invite you to consider some of our upcoming partnership opportunities, such as:

  • Partner with VTC at consumer shows
  • Support media and trade FAM tours
  • Participate in Canadian promotions
  • Send your newest brochures or rack cards to Canada for distribution at consumer shows
  • Join in upcoming media & sales mission (coming in May 2019, details will be announced very soon)
  • If any of the above options are of interest or if you have any questions, please reach out to Bri Warner, Canadian Media Relations & Marketing Specialist, at or 804-389-4688.  

    More Information →
    Groups, Sports and Meetings
    Group at Monticello

    Domestic Sales Needs

    Please email Stephanie Kenney with dates for your signature group friendly events in 2019 and 2020.
    Also, let us know what’s new in your destination by filling out this form.

    More Information →
    Friends with wine in Arlington

    Domestic Sales Blog
    Get in front of 5 million visitors to!

    Please send your recommendations for the following to Stephanie Kenney by Friday, September 14:

  • Fall Fun Itineraries
  • Food/Wine Itineraries
  • Read the Blog →
    Bus tour

    Lead Reports Available from Domestic Sales and Marketing

    Looking for new prospects? Visit the following links for a complete listing of tour & travel and meetings & conventions business development e-reports. Email Joni Johnson for more information on sports marketing lead reports.

    More Information →
    Consumer Services
    Visitor  Centers Seminar

    Host the Visitor Centers Seminar

    Bring more than 100 dedicated tourism professionals to your city/county by hosting the 2019 Visitor Centers Seminar. Work closely with VTC to spotlight your tourism assets and help to educate our industry.

    More Information →
    PRIDE LOVEwork

    Bring LOVE to your Destination or Event

    Request our popular LOVEwork to promote your destination and create a memory! Please submit the LOVEwork application request. Check on the form if you would like to lease the Pride LOVEwork or the Standard LOVEwork.  For questions, contact Marie Henderson – (804) 545-5520.

    Application Form →
    Education and Workshops
    Virginia is for Lovers

    VTC Orientation Program

    Join us for a one-and-a-half-day interactive session in Richmond where you will learn about VTC’s marketing strategies and programs and how you can work with VTC. The 2018 Orientation Dates are: Sept. 19-20 and Nov. 28-29. Cost: $45. 

    More Information →
    Virginia Green
    Virginia Green

    Virginia Green Travel Re-Certifications in Full Gear!

    All Virginia Green partners that joined before 2017 are required to re-certify before the end of 2018 in order to keep their Virginia Green certification and continue to be recognized on The new process now offers 2 levels of participation – (1) Commitment Level for those business that have committed to implement various green business practices; and (2) Fully-Certified for those partners that have committed to and implemented a number of green practices and projects. Thank you to the Virginia Green Travel Partners that have already re-certified their commitments to the Virginia Green program.

    Virginia Green Recertification Program →
    Virginia Green

    Save the date!

    6th annual Virginia Green Travel Conference on April 24-25, 2019 at the new Hotel Madison Conference Center in Harrisonburg, Virginia. The conference features 2 days of educational workshops, engaging speakers, a green suppliers “expo”, and our 8th annual Green Travel Star Awards Luncheon where we highlight the greenest of Virginia tourism. Award applications will be available this month – stay tuned!

    More Information →
    Virginia Main Street
    Finding Main Street

    Virginia Main Street Book Club Announced

    The Virginia Main Street Program has established the “Finding Main Street Book Club.” Building on singer-songwriter Dar Williams’ book, “What I Found in a Thousand Towns,” the goal is to spur conversations of “positive proximity” to help create vibrant communities. “Finding Main Street” is a project of the Virginia Main Street program at the Virginia Department of Housing and Community Development. Project partners include Virginia Community Capital, Virginia Tourism Corporation, Virginia Humanities through the Virginia Center for the Book, and Book City Roanoke. Click below on information on participation.

    More Information →
    Virginia in the News

    60+ Romantic Fall Weekend Getaways to Add to Your Travel List

    The Massanutten Summertime Experience – Timeshare Style

    Lockn’ Festival 2018: 10 Best Things We Saw

    15 Romantic Weekend Getaways That You Need To Book ASAP


    As Children Head Back to School, Getaway for Grown-Ups
    The New York Times

    Beyond Napa: 7 Emerging American Wine Regions to Visit Now

    Primera Air Celebrates Inaugural Flight From Dulles International Airport To London
    Alexandria News


    Tourism Statistics

    Website and Blog Visitation for August 2018

    Read more →

    Not on the email list?

    Sign up for the Virginia Travel Post.

    Sign up now →

    Virginia is for Lovers Shot Glass

    Virginia is for Lovers Store

    Virginia is for Lovers Shot Glass

    Order Now →

    © 2018 Virginia Tourism Corporation
    901 E. Cary St., Suite 900, Richmond, VA 23219
    800-847-4882 | Contact Us