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 VTC Orientation The
next VTC Orientation session will be December 5, 2007. Sign up now to learn all about VTC and how we can help you!
Space is limited so sign up early.
Go to http://www.vatc.org/csir/orientation.asp to download the registration form. Holiday Happenings Get your holiday events and packages listed on Virginia.org ASAP. Travel writers and news media are checking in for Thanksgiving, Christmas and New Years Eve events and story ideas and we need your information to share with them. And don't forget about Fall packages! We are highlighting Fall packages and events in our weekly Fall Foliage Report emails.
VTC
Leverage Marketing Program Deadline
The
deadline for the Fall 2007 VTC Marketing Leverage Program
is Tuesday, Oct. 16, 2007. For more information:
http://www.vatc.org/development/leverageprog.asp Electronic Marketing Content Specialist Wanted
VTC's Electronic Marketing Division is looking for a web content specialist to work with our eCRM program and website feature content. Responsibilities include researching, writing, and creating monthly e-mail campaigns and feature articles; managing content pages for various VTC managed websites; and assisting with the management of the image library. If you are interested go to VTC's employment page for more information and to download an application form.
Fredericksburg Welcome Center Grand Opening
VTC, in partnership with VDOT, is excited to announce the opening of the newly constructed Virginia Welcome Center at Fredericksburg, I-95 southbound. This state-of-the-art, environmentally responsible facility will open to the traveling public on October 3rd and the grand opening celebration will be held on Wednesday, October 10th, from 11:00 a.m. – 2:00 p.m. Historically, the Virginia Welcome Center at Fredericksburg is the busiest Welcome Center in Virginia, counseling almost half a million Virginia travelers each year. These travelers contributed to the $17.7 billion in visitor spending during 2006, a 7.2 percent increase over 2005. The re-opening of this facility once again places our travel counselors on the frontline; encouraging more travelers to stay longer, visit more attractions and further enjoy the Virginia experience. Please mark your calendar and join us for this festive and historic event. For more information please contact Sandra Hicks, shicks@virginia.org. We look forward to seeing you there. Virginia in American Heritage Magazine
American Heritage magazine is making a comeback and Virginia is the cover story for the re-launch issue (Dec/Jan). The issue will feature a special section ‘Guide to 250 Historic Sites in Virginia’ and industry partners are encouraged to consider this opportunity and stay tuned to vatc.org for more details regarding deadlines and special rates.
Travel Writing Tips
Jane Wooldridge, travel editor of the Miami Herald, passes along these tips for good travel writing: Stories with strong news- and trend-pegs are more likely to sell, but many of these are also provided by the wire services. Articles with good story-telling that editors can’t find on the wires are in demand, as are regional travel articles. A shortage exists of tech-savvy travel articles and of good, experiential articles about traveling with children. Keep these tips in mind in pitching editors and freelancers.
Virginia Film Tours Group Package
Congratulations to Virginia Film Tours and Crowne Plaza in Richmond. These two organizations have teamed up to create a one-of-a kind fun and exciting movie escape group tour package which can be marketed in a number of different ways such as a Red Hatter's Movie Delight, Girl Friends Movie Get Away, or Ultimate Movie Lover's Escape Weekend. The package includes meals and hotel room, an introduction to Richmond's movie scene, a tour of area movie sites, including three historic plantations where filming has taken place. Additional activities can include the opportunity to participate in a movie scene for the cameras or learn about movie special effects. For information about this package, visit www.virginiafilmtours.com.
Merchandise
of the Month - Live Passionately T-Shirt!
 Show your passion! Heavy 100% cotton t-shirt with full front "Live Passionately" print. Colors: Black, Navy or Purple. $13 Go to the Virginia is for Lovers Shop to Order. Not on the
email list?Sign up for the Dashboard. If you have comments or suggestions for future issues of The Dashboard please contact Mary Bishop at mbishop@virginia.org or 804-545-5556. |
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Website Visitation Through September 2007  UP 32% YTDVirginia Welcome Center Visitation Through August 2007  DOWN 3.92% YTD* *Lambsburg, Clear Brook, and Fredericksburg WC's relocated to temporary locations due to construction beginning Jan., May, and Oct. 2006, respectively Lodging Occupancy Rates Through August 2007 UP 0.8% over
same period of 2006Car Rentals Through August 2007 UP 5.2% over
same period of 2006Gas Sales Through May 2007 UP 3.2% from
the same period of 2006Click here to download the pdf for more information ...  Governor Kaine Announces Increase in Tourism Expenditures Governor Kaine recently announced that visitor spending in Virginia reached $17.7 billion in 2006, a 7.2 percent increase over 2005. Tourism, one of Virginia’s largest industries, provided 208,200 jobs for Virginians in 2006 and generated $706.8 million in state taxes and $503 million in local tax revenue. “Virginia’s tourism industry continues to post annual increases in revenue that help fuel our economy,” said Governor Kaine. “This economic impact data is a positive measurement of our success and reinforces that tourism is a thriving industry in Virginia.” Click here for the complete news release. Outstanding Website! VTC received an Outstanding Website award from the Web Marketing Association for the Crooked Road: Build-a-Lyric website. The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. The WebAwards' Outstanding Website Award recognizes work above and beyond the standard of excellence.
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| You are receiving this email as a tourism industry partner of the Virginia Tourism Corporation. We will occasionally send email informing you of upcoming events, new programs or other information that may interest you about the Virginia tourism industry. If you would rather not receive these types of communications from VTC, please click the following URL to be removed from our list. http://www.vatc.org/emailDist/tipsOptOut.asp?group=Oct2007Dashboard | |||||||||
