• Welcome to Virginia sign
    Gov. McAuliffe at VA-1
    VTC staff Tourism week 2014
    Blenheim LOVE
    VA1 toast
    tourism week 2014
    SNPstaff LOVE
    South Boston Speedway LOVE
    LOVE at Chincoteague
  • Calendar

    • VTC Orientation

      Sept. 14-15 or Dec. 7-8
      Hilton Richmond Downtown, Richmond, VA
      Join us for a one-and-a-half-day interactive session in Richmond where you will you learn about VTC’s marketing strategies and programs and how you can work with VTC. Orientation is a must for tourism marketers, DMOs, managers/owners of Virginia tourism properties and those who want to increase their visitation. Read More
    • Virginia Restaurant and Lodging Expo

      October 25-26, 2016
      Greater Richmond Convention Center, Richmond, VA
      Virginia Restaurant & Lodging Expo is the only event in Virginia to bring together all sectors of the restaurant, foodservice, lodging and hospitality industries under one roof. Read More
    See All Events
  • Virginia Tourism Industry News

  • Virginia Industry Marketing Program

    Virginia Tourism is excited to announce its brand new Virginia Industry Marketing Program (formerly known as the VTC Co-Op Plan) is available for planning and buying purposes. It’s been renamed because we’re providing brand new opportunities that are so much stronger than a traditional co-op. Click here to learn more about how the new plan can you help your business or organization.
    Read More

    3 New Ways to Reach LGBT Visitors

    LGBT travelers have a large, disposable income and travel more, stay longer and spend more money – an estimated $57 billion in the U.S., annually. Ensure LGBT travelers know about your authentic and welcoming LGBT-friendly lodging, dining, retail, attractions, meetings, and outdoor Virginia experiences.

    > Add or Update your listing and select the new LGBT-friendly check box when describing your business

    > Use the VA LGBT Tourism resource guide to connect with LGBT visitors seeking authentic and welcoming Virginia experiences.

    Read More

    Virginia World War I and World War II Tourism Marketing Program applications are now open

    Applications are due on August 31, 2016

    The Virginia World War I and World War II Commemoration Commission (the Commission) was created by the General Assembly to plan, develop, and carry out programs and activities to commemorate the 100th anniversary of World War I and the 75th anniversary of World War II.

    The purpose of the Virginia World War I and World War II Tourism Marketing Program - administered by the Virginia Tourism Corporation (VTC) - is to assist Virginia communities and related World War I and World War II sites to market commemorative events, locations, and destinations.

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    Governor McAuliffe Announces Tourism Revenues Reached $23 billion in 2015

    ~ Statewide data show increase of 2.3% compared to 2014 ~

    Governor Terry McAuliffe announced today that Virginia’s tourism revenues reached $23 billion in 2015, a 2.3 percent increase over 2014, and supported 222,600 jobs, an increase of 2.6% or 5,700 jobs compared to 2014. The tourism industry also provided $1.6 billion in state and local revenue, an increase of 5.6 percent. Virginia welcomed over 41 million visitors from all over the country in 2015.
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    Virginia is for Outdoor Lovers Tool Kit

    Download the tool kit pdf for the help with your Outdoor Marketing.
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    Virginia.org Image Size

    Update your images

    The Virginia.org Mobile-First new site design uses larger images in listings for businesses and events. Be sure your images are showing your listing in the best light. Get information on the preferred image size here.
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    VTC Re-Opens the LOVEwork Reimbursement Program

    LOVE is Popping Up All Over Virginia, and now is your chance to be a part of it!

    This year, VTC hopes to see the same success as previous years by re-opening the LOVEwork reimbursement program. VTC will reimburse approved projects up to $1,500 each for the creation of a LOVEwork.
    More information and apply.
    Read More
  • Tourism Opportunities