Electronic Marketing Proposals
Thank you for your interest in promoting Virginia Tourism
We look forward to learning more about how you can assist VTC in generating more tourists, spending more money and staying longer in Virginia, via Electronic Marketing. Listed below are some helpful hints as to how we evaluate our electronic marketing proposals. We hope this information will provide insight into submitting your materials.
STEP 1: The Proposal
Please submit interest in working with Virginia Tourism in a proposal, to be submitted in writing.
STEP 2: Matching our Strategy
Please list how your business and/or web-based product, service or technology complements Virginia Tourism’s E-marketing strategies listed in the Virginia Tourism marketing plan. The plan can be found on our web site at http://www.vatc.org/administration/documents/MktPlan08.pdf.
You can also learn more about the Virginia Tourism’s Electronic Marketing Division, its goals and functions and by visiting http://www.vatc.org/emarketing/index.asp
STEP 3: Leveraging Technology & Partnerships
Please list what other technology, corporate and industry partners you would consider bringing to the table in order to leverage our electronic marketing resources and dollars. Please indicate how your partnerships and marketing goals coincide with our goals as indicated in the marketing plan and how you intend to approach the corporate partner. Like most, we are on extremely tight budgets and we pay particular attention to proposals must include leveraging our resources, partnerships and monies for further value.
- How will you prove that your proposal will be successful in attracting tourists to Virginia?
- What tracking methods and conversion, if applicable, do you implement as a part of your services?
- If you offer a “pay-per-inquiry”, please note in the proposal.
It is extremely important you prove that your technology and partnerships work with VTC’s Electronic marketing strategy and tactics to generate qualified leads and/or tourists, as well as offer creative business and internet technology solutions that service Virginia’s travel industry.
I look forward to reading your proposal in the near future. Feel free to send it to me via e-mail at dneudeck@virginia.org or mail it to me at Virginia Tourism Corporation, 901 East Byrd St. Richmond, VA 23219
Again, thank you for your interest in Virginia Tourism.
Dave Neudeck
Electronic Marketing Director