Tourism Divisions

Brochure Distribution at Virginia's Welcome Centers and Rest Areas

How To Reserve Space and Gain Exposure at Virginia's Welcome Centers and Rest Areas

Highway Information Media, LLC, www.himediallc.com, in cooperation with The Virginia Tourism Corporation (VTC), will be managing the advertising and marketing opportunities for our industry partners in Virginia's Welcome Centers (VWC) and Rest Areas as a part of VDOT's new SAVE (Sponsorship, Advertising and Vending Ehancements) program

These opportunities allow our industry partners to gain exposure and help our travel counselors promote the variety of attractions, destinations and lodging establishments that Virginia has to offer. Each VWC distributes and promotes information for Virginia as a whole, but each VWC also influences travelers within its region. It is at this local and regional level that industry partners can really increase visibility and awareness.

Assisting more than three million travelers annually, our Virginia Welcome Centers can significantly impact the travel patterns of visitors to Virginia. Ensure that your organization is well represented by participating in the Brochure Distribution Program.

VTC Brochure Distribution Policy

To enroll in the program, please visit Highway Information Media (HI Media)

For more information about the brochure display program, contact:
Marie Henderson at 804-545-5520 or email mhenderson@virginia.org.